30 Ways to Find Underserved, Yet in Demand Topics for Your Next Blog Post 

If you’re a blogger or content creator, you know that finding fresh and interesting topics to write about can be a real challenge.

But fear not, because I’ve compiled a list of 30 creative and effective ways to uncover underserved, yet highly in demand topics that your audience will love.

Whether you’re looking to explore niche topics, tap into current trends, or even dig into your own analytics, these strategies will help you generate new and exciting content ideas that will keep your readers engaged and coming back for more.

So, let’s get started!

1. Unleash the Power of Google Trends for Trending Topics!

By using Google Trends to identify and write about trending topics related to your blog’s niche, you can capitalize on the buzz around those subjects to attract more readers and boost your blog’s traffic.

After accessing the Google Trends homepage, input the search term or keyword you wish to investigate.

For more precise outcomes, you can refine your search by specifying filters such as location, time frame, and category.

Google Trends

Google Trends generates a graphical representation that illustrates the search volume of your chosen keyword over a period of time.

By examining this graph, you can determine the peak popularity of your topic and track its trend over time.

Google Trends

The “Related queries” section, located below the graph, displays other search terms that are related to your topic.

This section provides a source of inspiration for new blog post topics.

Google Trends

Under “Related queries,” you’ll see “Related topics.” These are wider subjects associated with your search term.

Utilize these topics to enhance your content concepts and discover fresh areas to investigate.

After analyzing the data, create captivating blog posts to engage your readers. Also, remember to frequently check Google Trends for the latest trending topics in your field.

With Google Trends, you have a powerful tool at your fingertips to uncover the latest trending topics and stay ahead of the curve.

2. Quora - Power of Q&A for Generating Blog Post Ideas

Have you ever considered using Quora as a blog topic generator? It’s a great way to find out what people are interested in and what questions they have.

Head to Quora, login and search for a topic related to your blog niche.

Simply type in a keyword related to your blog’s niche and browse through the questions that pop up.


Look for popular questions related to that topic.

Read through the answers and see if there are any interesting perspectives or ideas that you could expand on in your blog.

Use the question and the answers as a jumping-off point to create a new blog post.

So, start exploring the platform today, and let Quora help you generate fresh and exciting ideas for your blog.

3. Analyze Your Competitors' Social Media Accounts to Identify Popular Topics.

Social media platforms are a great way to get insights into the interests of your target audience, and what better way to do that than by analyzing the accounts of your competitors?

Begin by researching your competitors and gathering information about their social media accounts. Make sure to note the different platforms they are active on (e.g., Twitter, Facebook, Instagram, etc.).

Note their follower count and levels of engagement on each platform.

Analyze the content that your competitors post to identify popular topics. Take note of the type of content they post (e.g., videos, blog posts, images, etc.) and their frequency of posting.

Take a look at the topics that seem to be resonating the most with your competitors’ audiences. Look for trends in what is getting shared frequently or has the most likes/comments.

Check out the hashtags they are using to get a better understanding of what topics people in their target market are interested in.

Take inspiration from these insights and create content around similar topics that are relevant to your own brand. Monitor how your followers respond and adjust accordingly. 

Important thing to remember that the key isn’t just copying or mimicking what they do; it’s about finding creative ways to make those ideas work specifically for you and your brand.

4. Research Your Blog Post Topic Ideas with SEMrush

SEMrush is a powerful tool that allows you to research keywords and topics related to your blog post so you can create content that will rank highly in search engines.

Start with a broad topic: Begin by entering a broad topic related to your blog’s niche or industry into SEMrush’s search bar.


For example, if you run a fitness blog, you might start with “workouts” or “healthy eating.”


Once you’ve entered your topic, SEMrush will provide topic cards related to your query.

Each topic card includes a quick overview of the topic and its associated keywords, as well as their estimated search volume. This will give you an idea of what people are searching for in relation to your topic.

You can click on any of these cards to get more detailed information about the related keyword or searches.

With SEMrush at your disposal, finding the right topics and keywords to focus on in order to drive more traffic has never been easier!

5. Endless Blog Post Ideas with Answer the Public

Using Answer the Public is a great way to come up with endless blog post ideas.

The tool provides you with a list of questions that people are actually searching for, which means your blog posts will be relevant and helpful to your audience.

Upon logging into their site, enter topic related to your blog niche on the search bar.

What we get is  a visualization of the questions people are searching for, with all of them conveniently organized into categories such as “What” and “How.”


Browse through the list of questions and select the ones that interest you. Each question can serve as a potential blog post topic.

Questions can be downloaded as a CSV file or shared via social media.

Answer the Public is a great tool that can help you get creative blog post ideas in just minutes! Take a chance and witness how it can benefit you.

6. Monitor Your Niche with Google Alerts

Stay ahead of the curve in your niche by monitoring emerging topics and trends with Google Alerts.

Google emails you with any new search results related to your chosen topics.

After you sign in, enter the topic that needs to be monitored for updates.

Google Alerts

Click on “Create Alert” and you will start receiving emails whenever there are new developments related to your topic.

You can also customize the alert settings to get notifications only when something important happens.

For example, you can set the frequency of notifications to daily or weekly, or adjust the type of content that triggers an alert.

Google Alerts is a great way to stay informed about the topics that matter most to you without having to constantly search for them and help you create better content and stay ahead of the competition.

7. Check Out Buzzsumo to See What Content Is Being Shared the Most

With BuzzSumo, you can easily discover the most shared and trending content across various social media platforms.

The platform also provides in-depth insights on influencers, competitor analysis, and audience engagement like never before.

Once you are logged in, enter a keyword or topic in the search bar.

Buzzsumo will generate a list of the most shared content related to your keyword or topic.


Use this information to analyze the type of content that resonates most with your audience.

Look for patterns in the headlines, content formats, and social media platforms where the content is being shared.

You can also use Buzzsumo to analyze your competitors’ content. Enter their domain name in the search bar to see which of their content is performing the best.

With its powerful insights into influencers, competitor analysis, audience engagement and more – Buzzsumo is sure to become an invaluable asset in any marketer’s toolbox!

8. Discover Trending Topics with Pinterest

Have you explored the amazing world of Pinterest yet?

Pinterest is the go-to destination for finding creative ideas from recipes to home decor, fashion and beyond. Uncovering inspiration has never been easier with its visual discovery engine!

You can search for pins by entering keywords in the search bar once you logged in.


Click on the popular pins to see their titles. Analyze the titles to see what makes them catchy, interesting, or attention-grabbing. Use this information to brainstorm your own title ideas.

When you find a pin you like, you can save it to one of your boards. You can refer back to them later when you’re ready to write your blog post.

Once you’ve written your blog post, create your own pins with catchy titles and appealing images that will attract Pinterest users to click through to your blog.

Pinterest offers a unique and visually appealing way to discover and organize ideas, interests, and inspirations.

9. Interview experts in your niche and ask for their insights

Are you tired of relying solely on your own expertise to navigate your niche?

Have you ever wished you could tap into the knowledge and insights of the top experts in your field?

Well, the good news is that you can!

By interviewing experts in your niche, you can gain invaluable insights and advice that can take your career or business to the next level.

To get started, identify key experts in your niche and reach out to them to request an interview.

Be sure to provide a clear and compelling reason for why you’re interested in speaking with them, and prepare thoughtful and engaging questions that will help you gain the insights and information you’re seeking.

Use the insights and ideas from the interview to create a well-researched and informative blog post that will appeal to your readers.

10. Use Ubersuggest to Generate Keyword Ideas and Related Queries

Ubersuggest is a game-changer for keyword research.

With its ability to generate a vast array of keyword ideas in seconds, it provides a valuable resource for businesses and marketers looking to stay ahead of the competition.


With Ubersuggest, you can perform in-depth keyword research, analyze your competitors’ keywords, and discover new opportunities for optimizing your website’s content.

Whether you’re a blogger, content marketer, or online business owner, Ubersuggest can help you find profitable keywords and grow your online presence.

11. Portent's Content Idea Generator

Portent’s Content Idea Generator is a free tool that generates catchy and creative titles for blog posts, articles, and other types of content.

Using Portent’s Content Idea Generator is extremely easy. All you need to do is input a keyword, and the tool generates topic headlines.


The headline may include humor, sarcasm, or a play on words, making it stand out from other generic headlines.

Portent’s Content Idea Generator is an excellent tool for content marketers looking to create engaging and unique content.

So give it a try today – you never know what kind of brilliant idea may come out of it!

12. Google Search - Manually search for related topics and analyze search results

Google Search is a versatile and powerful tool for generating content ideas.

Start by entering a broad topic related to your niche or industry into the search bar. Google will then present you with a list of related searches and top results based on your query.

You can also use the “People also ask” section located at the top of your search results to see what questions people are asking related to your topic.

Google Search

These questions can serve as inspiration for your own content, as they can help you understand the information that your audience is searching for.

Additionally, use Google’s autocomplete feature “Related searches” to see what other related queries people are searching for.

This can give you a sense of what people are interested in and what kind of content they’re looking for.

Google Search is an interactive and dynamic tool that can provide content creators with a wealth of ideas and inspiration for their next piece of content.

13. Use Blog Post Ideas Generator by WebFX

Blog Post Ideas Generator by WebFX, a free tool designed to help you generate topic ideas based on your input, allowing you to create content that resonates with your target audience and drives traffic to your website.

Blog post idea generator

Once you entered the keyword, click on the “Give Me an idea!” button.

The tool will provide you with fresh, innovative ideas that are sure to inspire!

Keep tapping the button until you get to your desired idea.

Blog Post Ideas Generator by Webfx is a simple and effective tool for generating blog post ideas.

It’s easy to use and provides a wide variety of ideas that can help you create engaging and informative content for your website or blog.

14. Search for Relevant Hashtags on Twitter

When searching for relevant hashtags on Twitter, you can use the search bar in the top right corner of your main feed and type in keywords related to what you are looking for.


You can also look at what other people are using in their posts and look for popular topics related to your interests.

Another great way to find relevant hashtags is to look at what other accounts are using in their posts.

You can search for topics related to your interests and then check out the accounts who are posting about those topics.

This will give you an idea of the kind of hashtags that are being used in the conversations around your topic.

15. Monitor trending topics on Google News

Stay ahead of the curve and be in-the-know by monitoring the hottest and most talked about topics on Google News!

Google News provides a platform to keep up with the latest news and events around the world.

Be sure to stay updated with the “Top Stories” section on Google News, which delivers you the most trending news stories from around the world.

To monitor a specific topic, use the search bar at the top of the page to search for a particular keyword or phrase related to that topic.

google news

Peruse the results page and uncover exciting topics to write about that pique your interest.

google news

Dive deeper – tap on each to learn more!

16. Tweak Your Biz Title Generator

Tweak Your Biz Title Generator is a great resource for coming up with catchy and creative titles for your content.

Tweak Your Biz can give you ideas for titles that range from simple and straightforward to clever and punchy.

Tweakyour biz

As soon as you enter a keyword or topic, tool will generate an extensive list of titles related to your subject.

Tweakyour biz

You can then browse the titles and choose one that you think captures the essence of your content.

17. Moz Keyword Explorer

Moz Keyword Explorer is a powerful tool that can help you take your SEO efforts to the next level.

Once you’re logged in, navigate to the Keyword Explorer tool.

Upon entering the keyword click on the “Search” button to see a list of related keywords, along with important metrics such as monthly search volume, keyword difficulty, and organic click-through rate.


By focusing on the right keywords and optimizing your content accordingly, you can attract more traffic to your website and ultimately grow your business.

18. FAQ Research Tool – FAQFox

FatJoe Title Generator is the perfect tool for content creators, bloggers and marketers who want to create catchy and memorable titles.

With this tool, you can generate titles quickly without breaking a sweat.


Simply enter keywords related to your topic, click the “Generate Blog Title Ideas” button and watch as dozens of creative titles are generated for you.


You can also customize your titles by adding prefixes and suffixes to the beginning or end of your titles.

Whether you need a catchy headline for an article, a title for a blog post or even an SEO-friendly title for your website, the FatJoe Title Generator has got you covered.

19. Ahrefs Content Explorer

Content creation can be a challenging task, especially if you don’t know what kind of content your audience is interested in.

This is where Ahrefs Content Explorer comes in handy. It’s a powerful tool that can help you find popular content in your niche, analyze its performance, and create better content that will resonate with your audience.

To use Ahrefs Content Explorer to find content ideas, start by entering a keyword or phrase related to your niche.


Ahrefs will then provide you with a list of the most popular content related to your search term, along with important metrics such as the number of backlinks and social shares.


You can analyze the results by looking at the number of shares, backlinks, and organic traffic. This data will help you determine the most popular content in your niche and identify the topics that your audience is interested in.

Once you’ve used Ahrefs Content Explorer to find content ideas and analyze competitor content, it’s time to create your own successful content.

20. Transform Outbound Links into Captivating Blog Posts

Outbound links are an essential part of any blog post. They can provide valuable information to your readers, enhance the credibility of your content, and improve your SEO.

Transforming outbound links in your blog post into captivating blog posts is a great way to keep your audience engaged and, on your website, longer.

To do this, you can start by reviewing the outbound links in your post and identifying which ones are relevant to your audience.

Once you’ve identified these links, you can create new blog posts that provide additional value and expand on the topics covered in the outbound links.

By linking to these new blog posts instead of the original outbound links, you can keep your audience on your website longer and provide them with more valuable content.

Remember to use compelling headlines, clear formatting, and high-quality images to make your new blog posts as engaging and captivating as possible.

21. FAQFox: Quick list of trending topics

FAQFox is a powerful tool that can be used to generate a quick list of trending topics in your industry.

To use FAQFox effectively, start by entering a few relevant keywords into the search bar.


The tool will then scour the internet and compile a list of topics related to your keywords.


This list can be a valuable resource for identifying trending topics and understanding the needs and interests of your target audience.

22. HubSpot Blog Ideas Generator

The HubSpot Blog Ideas Generator is a tool designed to help you come up with fresh ideas for your blog.

To start with type topic you want to write about in the text boxes provided.


The tool will generate five different blog post ideas based on the keywords you provided. If you have paid account with Hubspot you can receive 250 topic ideas.


Pick the idea that you like the most and start writing!

23. Search for Subreddits using Reddit

Reddit is a valuable source of content ideas for almost all topics.

It is easy to identify the most popular topics in your industry since people frequently ask questions and provide comments.

This makes it simple to stay up-to-date with the most relevant and engaging subjects related to your topic.

To begin, in the search bar located at the top of the page, type in keywords or topics related to the subreddit you are looking for.


Reddit will show you a list of search results that match your keywords or topics.

Browse through the list of subreddits that appear and click on the ones that interest you to view their content.

24. Use Google's "Keyword Planner" to find related keywords

The Google Keyword Planner (GKP) is a tool intended for SEO purposes, aimed at identifying keywords with a significant search volume.

Discovering keywords that have a substantial search volume enables a website to be listed and ranked in search engine results.


Look for keywords with a high search volume and low competition. These keywords are more likely to attract traffic to your website or blog.

25. Curate More Content About Your Topic Using Feedly.

Feedly is a web-based news aggregator and RSS reader that allows users to collect and organize content from various sources into a single location.


When you input a topic in Feedly, the platform will display a list of websites and blogs that publish content related to that topic, which you can then choose to follow and add to your feed for easy access to their latest articles and updates.


Clicking on a website and it will open up a list of articles and posts from that site, allowing you to browse through their content and read the articles that interest you.

You can also choose to save articles for later, share them on social media, or add them to a collection.

26. Use social listening tools like Hootsuite or Mention

Social listening tools like Hootsuite or Mention can be used to generate blog post ideas by tracking and analyzing online conversations related to your brand, industry, or topics of interest.

Sign up for Hootsuite or Mention and connect your social media accounts.

Set up a search query for keywords related to your industry or topics of interest. This can include your brand name, competitor names, industry terms, or trending topics.

Monitor the conversations related to your search query and take note of any recurring themes or questions that people are asking.

Use these themes and questions to generate blog post ideas that provide helpful and informative content for your target audience.

In addition to generating ideas, social listening tools can also help you stay up-to-date on the latest industry trends and news, which you can incorporate into your blog content to keep it fresh and relevant.

27. Check out trending videos on YouTube

Remember, while it’s important to stay up-to-date with current trends and topics, it’s also essential to put your own unique spin on any content you create.

By using trending videos on YouTube as inspiration, you can create engaging and relevant blog posts that resonate with your audience.

Go to YouTube’s homepage and look for the “Trending” tab. This will display the most popular videos on the platform at the moment.

Browse through the videos and take note of the ones that are related to your blog’s niche or topic.

Watch the videos to get a sense of the content and the way it is presented. Look for interesting angles or perspectives that you could explore in your blog post.

Consider the comments section of the videos. This can be a source of ideas for further topics, as well as a way to gauge the audience’s response to the content.

28. Boost Your Website's SEO with Serpstat

Serpstat is a search engine optimization (SEO) tool that provides a range of features to help website owners and marketers improve their search engine rankings and increase website traffic.

Serpstat features more than just keyword research. It also offers a range of tools to help you find even more questions that people are looking for answers to.

Upon login enter the topic on search bar.


Click on Search Questions tab to explore Questions that can help you generate new ideas for content

Serpstat’s keyword research tool allows users to discover new keywords and analyze their search volume, competition level, and potential traffic.

Users can also track their keyword rankings and identify gaps in their keyword strategy.

29. Review comments on your blog to identify popular topics

Have you ever thought of using your blog comments as a source of inspiration for creating new blog posts?

Reviewing the comments on your blog can provide valuable insights into the topics that your audience finds engaging and the questions or concerns they have.

The more blog posts you publish, the more opportunities you have to receive comments and feedback from your audience.

By carefully analyzing these comments, you can identify the most popular topics and create new blog posts that delve deeper into these subjects or offer a fresh perspective that builds on the discussion initiated in the comments.

This interactive approach to reviewing blog comments can enable you to produce more engaging and relevant content that resonates with your audience and encourages them to continue engaging with your blog.

So, next time you publish a blog post, take a few minutes to review the comments and see what ideas they spark for your next piece of content!

30. Conduct surveys to see what your audience wants to read about

Conducting surveys is a valuable strategy for understanding your audience’s interests and preferences.

First determine what you hope to achieve by conducting a survey. For example, you might want to identify the most popular topics or discover what type of content your audience prefers.

Choose a survey tool. There are many online survey tools available, such as SurveyMonkey, Google Forms, and Typeform. Choose a tool that best fits your needs and is user-friendly for your audience.

Develop clear and concise questions that will provide you with the information you need. Avoid leading or biased questions that might influence respondents’ answers.

Promote your survey through email newsletters, social media, or other relevant channels.

Once you’ve collected responses, analyze the data to gain insights into your audience’s interests and preferences. Use this information to develop content that resonates with your readers and builds engagement with your brand.


Remember, it’s not always about following the latest trends or writing about the most popular topics. By digging deeper and finding underserved areas, you can provide valuable information and insights that your readers may not find elsewhere.

Use these tips to brainstorm new ideas, conduct research, and engage with your audience to understand what they’re interested in. And don’t be afraid to experiment and try new things. The more you explore, the more you’ll discover and the better your content will become.

So go forth and get creative, and happy blogging!