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Tool 03 · Free

Does Google know you exist?

A live query against Google's own Knowledge Graph Search API. Type a brand, a person or a place and find out whether Google holds an entity for it — with the machine ID, entity types, descriptions and the raw JSON-LD Google returns.

Google's official API No sign-up Raw JSON-LD

The explorer

Search the graph
A brand, a person, a product, a place — whatever you want to check.
Use your own Google API key
Optional. Searches run on our shared key by default. Supplying your own bypasses the shared quota entirely — the key is used for your request and, if you tick the box, kept only in your browser's local storage. It never reaches our logs.
Reading the result

An exact name match means Google holds a distinct entity for that string. A partial match usually means your name has not yet separated from something similar. No result means you are still a string of characters rather than a known thing — which is the problem entity SEO exists to solve.

Why it matters

Pages rank. Entities get quoted.

Classic SEO optimises documents. AI answers are assembled from things — a company, a person, a product — and what a model believes about that thing comes from what independent sources agree on. The Knowledge Graph is where Google records that agreement.

01

No entity, no panel

A knowledge panel cannot exist without an underlying entity. If this tool returns nothing for your brand, a panel is not a near-term goal — establishing the entity is. The reverse is not true: having an entity does not entitle you to a panel.

02

Ambiguity costs you

If your brand name collides with an established entity — a word, a film, a bigger company — searches for you resolve to them. You will see this here as results that come back confident and wrong. Fixing it means giving Google enough distinct signal to split the two apart.

03

Declaration is not enough

You can put perfect Organization schema on your site and still not exist as an entity. Markup is a claim. Entities are built from corroboration — several independent, authoritative sources saying the same thing about the same name.

If the answer was no

How entities actually get built.

01 Settle on one name

Pick the exact string — including punctuation and legal suffix — and use it identically everywhere. Every variant you leave in circulation is a competing candidate that dilutes the signal.

02 Publish the claim

Organization or Person schema on your own site, with a complete sameAs cluster listing every profile that is genuinely you. Our schema generator builds this block in about two minutes.

03 Corroborate it elsewhere

Structured profiles on platforms Google already trusts, consistent name-address-phone data across directories, and coverage that names you as an entity rather than just linking to you. This is the slow part, and the part that decides the outcome.

04 Re-check, patiently

Entity formation is measured in months, not days. Run this tool again every few weeks. The first sign of progress is usually a partial match appearing where there was nothing before.

Questions

Common questions.

What is a MID?

A machine ID — the stable identifier Google uses for an entity, shaped like /m/0abc123 or /g/11abc. It is the unambiguous way to refer to a thing. Useful in schema markup, in Google Ads audience targeting, and for confirming that two mentions really are the same entity.

Is the result score a confidence score?

No. resultScore is an unbounded relevance figure for that one query. It is useful for ranking results within a single search and meaningless across different searches — 900 on one query is not "better" than 300 on another. The bar in each card shows the score relative to the top result, which is the only comparison that holds.

Why does it find a company with my name that is not me?

Because that entity currently owns the name in Google's index. This is one of the most useful things this tool tells you, and it is worth knowing before you commit to a brand name rather than after.

Is this the same as the deprecated Knowledge Graph API?

This is the Knowledge Graph Search API, which is live and supported. It returns a subset of the graph — entity names, types, descriptions, IDs and images — not the full relationship data behind knowledge panels.

Do you log my searches or my API key?

No. Queries pass through a stateless function that forwards them to Google and returns the response. Nothing is written to a database. If you supply your own key it is used for that request only, and stored in your browser's local storage only if you tick the box.

Why would I use my own API key?

Only if the shared quota runs out during a heavy session. A Google Cloud API key with the Knowledge Graph Search API enabled is free to create and generously rate-limited for this endpoint.